Mahindra Australia Accelerates Business Expansion with New Parts Centre
September 5, 2023
Brisbane, September 15, 2023: Mahindra, a global SUV manufacturer, today announced the opening of its modern Parts Centre at 123 Gardens Drive, Willawong. This key development complements a broader strategy of the introduction of innovative vehicles, dealer network growth, and enhanced after-sales service.
The launch of the new Mahindra Australia Parts Centre significantly elevates the brand’s operational capabilities. The facility has more than 2,000 additional product lines, primarily to support Mahindra’s flagship vehicles, the XUV700 and Scorpio SUVs. This added parts capacity also streamlines the introduction of future vehicle models. Rooted in a commitment to customer satisfaction, this centre aims to reduce turnaround times through fast, reliable parts support, thereby enhancing the overall customer experience.
Ankit Taneja, National Manager – Mahindra Australia, said “It’s an extremely important milestone in our journey in Australia today for the brand Mahindra. We are extremely excited for the launch of the new parts warehouse today. We are well equipped with over 7000-part lines which are readily available to serve our consumers. I am extremely thankful to our team to pull this project expansion together in such a short timeframe.”
Australia is central to Mahindra’s “Go Global” vision and will play an important role in broadening its brand reach internationally. The recent successful launches of the XUV700 and Scorpio SUVs have cemented Mahindra’s growing impact on the Australian automotive landscape. These introductions, coupled with a rising demand for the existing pickup line, confirm a positive growth trajectory for the brand.
Matthew Hayden, Director & Ambassador – Mahindra Australia, said “Massive news here for Mahindra in Australia. We’re at our new auto parts centre. It’s almost double the size of our original facility and it’s all about servicing the great new products that are landing here in Australia the XUV700 and the Scorpio. We’re selling more cars these days which means more parts and more opportunities to serve our customers.”
In sync with this growth, Mahindra Australia has amplified its dealer network. This targeted expansion meets rising customer demand and reflects Mahindra’s ongoing commitment to providing exceptional products and services.
Russel Thiele, Business Head – Automotive – Mahindra Australia, said “With the expansion of our dealer network well underway and expected to cross 65 dealers nationally by Christmas, we needed a bigger warehouse to support our customers and our dealers.”
Founded in 1945, the Mahindra Group is one of the largest and most admired multinational federation of companies with 260000 employees in over 100 countries. It enjoys a leadership position in farm equipment, utility vehicles, information technology and financial services in India and is the world’s largest tractor company by volume. It has a strong presence in renewable energy, agriculture, logistics, hospitality, and real estate.
The Mahindra Group has a clear focus on leading ESG globally, enabling rural prosperity and enhancing urban living, with a goal to drive positive change in the lives of communities and stakeholders to enable them to Rise.